LA28 Corporate Hospitality & Sponsor Transportation
Ground transportation programs for sponsors, corporate hospitality, DMCs, federations and international guest programs at the 2028 Olympic and Paralympic Games. Your guests will be judged on the experience — and the experience starts at the hotel curb.
A Transit-First Games Changes the Hospitality Playbook
The Olympic Games run July 14–30, 2028 and the Paralympic Games August 15–27, across more than 40 venues spread from Pasadena to Long Beach and from Venice to Anaheim. Los Angeles Mayor Karen Bass has pledged a “no-car Games,” and LA28 describes a transit-first Games: spectators are expected to use public transit, venue-serving shuttle stops and park-and-ride, while security perimeters restrict private vehicles near venues.
For a hospitality program, that changes the math. The usual plan — guests take a car service to the stadium and get picked up after — does not work when cars cannot get close and rideshare is overwhelmed. What works is organized group transportation: scheduled shuttles from your hotel to the perimeter drop-off nearest your venue, a coordinator who walks guests in, and a vehicle staged for the return.
Why bus capacity will be scarce
LA Metro has planned to roughly double its bus fleet for the Games by acquiring about 1,750 supplemental buses, many loaned by transit agencies around the country. In September 2026, Metro said it would not provide those extra buses unless federal funding is guaranteed by the end of 2026. Either outcome is a squeeze for private groups: if Metro runs its plan, it absorbs a huge share of the nation’s spare buses; if it does not, more of the spectator load falls to other operators. Meanwhile sponsors, broadcasters, federations and hospitality programs will all be booking the same coaches and the same qualified drivers for the same few weeks.
Credentials and security perimeters
Olympic venues operate behind security perimeters, and access for vehicles is controlled. Drop-off zones, vehicle access routes and any accreditation or vehicle-permit requirements will be set by the organizers and public-safety agencies, and the Games-time specifics have not been fully published. Our approach is simple: we plan your program around the zones and venues you will use, track the official guidance as it is released, handle the paperwork that applies to our vehicles and drivers, and give your guests clear walking directions from drop-off to gate.
GTS Charter has run group transportation in Los Angeles since 2000, operating at SoFi Stadium, the Coliseum, Crypto.com Arena, Dodger Stadium and the Rose Bowl in normal seasons. We are licensed under CA TCP #13693 and fully insured.
What We Provide
Hospitality & Sponsor Transportation Programs
Hotel-to-Venue Shuttle Programs
Scheduled loops between your hotel block, hospitality house and the venues your guests are attending — timed to session start and end times, with an on-site coordinator at each end. We plan loops by venue zone so one vehicle can serve a full competition day without crossing the city. See the LA28 venue guide by zone.
Dedicated Executive Fleets
Executive Sprinters and luxury coaches assigned to your program for the full Games window, with consistent drivers who learn your guests, your hotels and your schedule. Ideal for sponsor leadership, board-level guests and VIP movements that cannot wait on a loop.
Arrival & Departure Waves
Meet-and-greet and group transfers from LAX, Burbank, Long Beach and John Wayne airports, built around your guests’ flight manifests. Arrival and departure days are the peak load for any hospitality program — we plan them as their own operation. See LAX group transfers.
Federation & Delegation Support
Multi-week vehicle assignments for national federations, sport governing bodies and support staff: training-site runs, hotel shuttles, staff movements and family programs. Where organizer accreditation or vehicle permits apply, we work through that process with you.
International Guest Programs
Itineraries built for guests who do not know Los Angeles: printed and digital pickup instructions, clear vehicle signage and placards, coordination with your hosts and interpreters, and a single point of contact for your program team. Ask us about translated guest materials for your program’s languages.
DMC & Agency Partnerships
Destination management companies, travel agencies and hospitality operators can contract GTS as their ground transportation partner for an entire Games program — one account manager, one operations plan, and capacity reserved under your program rather than trip by trip.
Booking Timeline
What to Lock In and When
Now through mid-2027: Scope and Reserve Core Capacity
Define your program: guest counts, hotel locations, how many days, which sports and venue zones, and how many VIP movements versus group loops. Then reserve the core fleet. This is the step that protects you from scarcity — capacity contracted early is capacity you hold. Pricing, deposits and change terms are set in your agreement.
Second half of 2027: Hotels, Hospitality Venues and Draft Routing
As hotel blocks and hospitality houses are confirmed, we draft the routing plan: which loops run where, which vehicles stay dedicated, and where each zone’s staging is likely to be. Ticketing and session schedules shape this plan, so we build it to flex.
Early 2028: Lock Session-Level Schedules
Once guests and sessions are known, we lock departure times session by session, add or release vehicles, and finalize airport arrival and departure waves. This is also when organizer transportation, perimeter and vehicle-access guidance is likely to become specific — we fold it into the plan as it is published.
Spring 2028: Manifests, Credentials and Guest Communications
Final manifests, driver assignments, any accreditation or vehicle-permit paperwork the organizers require, and the guest-facing pickup instructions that go into welcome packs and apps.
July–August 2028: Games-Time Operations
Daily dispatch, on-site coordinators at hotels and venue drop-offs, live schedule changes, and backup vehicles on standby across the Olympic (July 14–30) and Paralympic (August 15–27) periods.
LA28 Transportation Planning Checklist
Bring these to your first planning call — rough numbers are fine. The more of this we have, the more precisely we can reserve capacity for you.
- Guest counts by day, with a peak-day number (not just the total).
- Hotel block locations and any hospitality house or private venue addresses.
- Sessions and venues by date — mapped to LA28 venue zones.
- Which movements must be dedicated (VIPs, executives) and which can run as scheduled loops.
- Airport arrival and departure waves, by airport and day.
- Accessibility needs, including wheelchair-accessible vehicles — especially for Paralympic programs.
- Languages your guests speak and whether you need translated pickup instructions.
- Who on your team approves changes during the Games, and how we reach them.
- Branding, signage and guest-communication requirements from your sponsor or client.
- Budget range and contingency for added vehicles or extended hours.
Not sure where your sessions fall? Start with our LA28 venues by zone guide, or see the LA 2028 Olympics transportation overview.
Common Questions
Hospitality Transportation FAQs
When should corporate hospitality programs book transportation for LA 2028?
As early as your program is defined — ideally during 2027 for core fleet capacity, with session-level details finalized in early 2028. Charter capacity in Southern California is finite, and Games-time demand from sponsors, hospitality programs, federations, broadcasters and the public transit effort will all draw on the same pool of vehicles and drivers. Reserving early is what turns availability into a commitment.
Will charter buses be hard to get during the 2028 Olympics?
We expect so. LA Metro has planned to borrow or acquire roughly 1,750 supplemental buses for the Games, and as of September 2026 it said it would not provide those extra buses unless federal funding is guaranteed by the end of 2026. Either way, demand for coaches and qualified drivers in Los Angeles will be exceptionally high during July and August 2028.
Is LA 2028 a car-free Olympics?
Los Angeles Mayor Karen Bass has pledged a “no-car Games,” and LA28 describes a transit-first Games in which spectators use public transit, venue-serving shuttle stops and park-and-ride. Security perimeters will restrict private vehicles near venues. In practice that means planned, pre-arranged group transportation is far more reliable than driving or rideshare.
Can charter buses drop guests at the venue gate during the Games?
Generally, no vehicle should be expected to reach the gate. Olympic venues operate behind security perimeters, and drop-off locations, vehicle access and any permit requirements are set by the organizers and local authorities. Those Games-time rules have not been fully published yet; we will build your plan around them as they are released and tell your guests exactly where to walk.
Do you work with DMCs, travel companies and international guest programs?
Yes. Destination management companies, travel agencies and international hospitality operators can contract GTS Charter as the ground transportation partner for an entire Games program, with one account manager, a single operations plan, and support for guests arriving from overseas through LAX and other Southern California airports.
What size vehicles are available for Olympic hospitality programs?
Our fleet scales from executive Sprinter vans for small VIP groups to minibuses and 56-passenger motorcoaches for large hotel loops, with multi-vehicle programs for programs moving hundreds of guests a day.
Capacity Is the Constraint
Reserve Your LA28 Hospitality Fleet
Tell us about your guests, hotels and sessions. We will scope a complete Games-time transportation program — vehicles, routing, staffing and timeline — and reserve capacity in your name. No obligation for the first conversation.
Request a Hospitality Quote or call 1-800-877-1970